Just how important is personalization? In this year’s annual Twilio Segment report, first released in 2017, the opinions of nearly 3,000 consumers and business decision makers, showed that personalization has become a “basic expectation” among consumers. A dive into the state of personalization.
One of the sectors in your company that is most exposed to these privacy and security risks is your marketing department. Here’s what you need to know to protect yourself.
By enriching the communication capabilities of Microsoft Dynamics 365 with tyntec connectors, businesses can create a seamless customer experience. Here’s how.
Do you monitor the calls that your business receives? If you said no, you’re not alone. But call tracking steps can be an important aspect of your marketing strategy. Let’s explore.
There is a delicate balance between focusing on the current challenges of COVID-19 and the important marketing that companies will need to do to sustain as the pandemic is abated. Let’s explore key considerations for getting back to business.
A diversified strategy is a key building block for every modern company’s marketing efforts. This all starts with a concerted effort to set the stage for long-term success.