Blog - V3B: Marketing and Social Media Agency

How AI is Making Sentiment Analysis Easy

There is so much more information in the form of unstructured data that could help companies better understand their customers. A Look at how sentiment analysis powered by AI could help companies deliver better customer experience and more.

by Daniel Newman / December 11, 2019

marketing, Video

How To Create A Video Marketing Strategy with a Low Budget?

Video marketing can be expensive. But even if you don’t have a budget for it, there is still a way for you to produce videos at no cost.

by Nick Galov / December 9, 2019

marketing

Why CMOs Need to Be Involved in Privacy Policy Creation

Marketers gather and use most of the data pulled by businesses today, however, it’s essential that they begin to take a leading role in crafting a privacy policy—whether they like it or not.

by Daniel Newman / December 4, 2019

Marketing Tools

Influencer Marketing 101: Developing Successful Relationships with Influencers

Here are a few influencer marketing communication strategies that will help to improve the possibility of developing a successful branding partnership.

by Billy Bones / November 25, 2019

B2B Marketing

Using Social Media to Build Strong B2B Relationships

Social media is a useful tool for B2B businesses. Let’s take a look at how to construct and maintain B2B relationships.

by Amanda Peterson / November 20, 2019

B2B Marketing

B2B vs. B2C Marketing: Four Myths, Six Differences, and One Key Similarity

Here’s how to explain B2B marketing in a way that’s actually interesting to those outside the profession, with six differences and one key similarity.

by Tom Pick / November 13, 2019

MarTech

Why You Want to Keep Your Data Models Fresh

Data models enable us to organize variables of information. Here’s what you need to create your data model and keep it fresh.

by Laura Patterson / November 11, 2019

Technology news

AI and CRM: Will Customer Management Get Easier?

If customer management experience is the center of digital transformation, customer relationship management must be central to managing that experience.

by Daniel Newman / November 7, 2019

seo

Why Your Website Needs an SEO Audit

The internet is fast-moving and what works today might not work next month. So staying on top of your SEO is important. Here’s why you need to do an SEO audit regularly.

by Matthew Woodward / November 6, 2019

MarTech

Are CDOs Replacing CMOs?

Are CDOs replacing CMOs? The truth is digital transformation itself is disrupting the entire way companies structure their businesses, even wiping out some age-old job descriptions altogether.

by Daniel Newman / October 29, 2019

Content Marketing

Content Marketing Remains King: Keeping Up With The Trends

Creating great content has never been easier. Here are a few trends in technology and content marketing that marketers need to be aware of.

by Adrian Johansen / October 28, 2019

Content Marketing

Content Marketing Basics: Everything You Need to Know to Run a Successful Marketing Campaign

Let’s take a look at content marketing basics, what it is, how it works, why businesses and companies invest everything they have in it, and what makes it so special.

by Andriana Moskovska / October 17, 2019

Relationship Marketing

Why Marketing for Connection Instead of Sales Drives Conversions

As marketing and the way that customers engage with businesses evolve, conversion-based marketing is fading out. Instead, businesses are marketing for connection. Here’s what you need to know.

by Adrian Johansen / October 15, 2019

Technology news

Facial Recognition Software: Where Are We Now?

Where are we at with facial recognition software and where is it going? What are the privacy implications and how should marketers and brands be considering putting the technology to good use?

by Daniel Newman / October 14, 2019

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