Dan Matthews, Author at V3B: Marketing and Social Media Agency

Finding the Balance Between Physical and Digital Sales and Marketing

No matter what kind of small business you’re running, using both the physical and digital sales and marketing means at your disposal will give you the greatest chances of success.

by Dan Matthews / March 9, 2022

Data

Ensuring You’re Obtaining Customer Data Ethically

This article will discuss the importance of customer data and how businesses can collect it ethically, and other protections that they can utilize to keep their customers’ information safe.

by Dan Matthews / January 19, 2022

Marketing Tips

Marketing Tips for Direct-to-Consumer Models

The direct-to-consumer model is on the rise, and you’ll need to make clever use of marketing to get ahead of your competitors. Here are some marketing tips to use for success.

by Dan Matthews / October 14, 2021

Marketing Tips, Strategies and Tactics

How to Let Customer Experience Lead Your Marketing Strategy

Let’s take a look at how customer experience is essential and the benefits of prioritizing it in a marketing strategy.

by Dan Matthews / August 12, 2021

MarTech

Creative Ways Businesses are Marketing Using Virtual Reality

Virtual reality is a creative way to provide solutions for customers and propel a business into the future.

by Dan Matthews / May 19, 2021

HR, Marketing Tips

Retention Strategies for Marketing Managers

How do you retain your top marketing staff and keep them happy enough to stay away from the job boards? You need a good retention strategy to start.

by Dan Matthews / May 11, 2020

Business and Leadership

Responding to Two Growth Hacks that Dominated the Decade

In what ways have small businesses utilized modern growth hacks in the last decade in order to find paths to rapid growth in a crowded market? Let’s take a look.

by Dan Matthews / March 24, 2020

Relationship Marketing

How to Effectively Advertise to New Generations of Customers

Gen Z has arrived and they’re different than their previous generational counterparts so how do you advertise to them? Let’s take a look.

by Dan Matthews / February 4, 2020

Website Marketing

How Your Website Can Make or Break Your Business

If your company is considering investing in a website, you’re going to want to consider a few things first in able to create a site that is an asset rather than a liability.

by Dan Matthews / January 8, 2020

Author Archives: Dan Matthews