Love it or hate it, the world is obsessed with the social media darling that is Facebook. In society today, Facebook is ubiquitous.
That’s likely because of the fact that out of the 206.2 million Internet users in the US, a mere 71.2% of that web audience is on Facebook. Even the Global Fortune 100 companies are paying attention, with some 61% having a brand presence on Facebook.
In the space of just 20 minutes on Facebook, ONE MILLION links are shared. In 20 minutes. Think that’s a lot? Give it six months – that number will be exponentially higher.
Social media in general – and Facebook in particular – are changing the way we communicate. On a personal level, and on a business level. And it’s pretty much happening at the speed of light.
Rich Man, Poor Man, Beggarman, Thief.
Whether you’re a business owner, nonprofit, brand manager, marketing, comms or PR pro – or, as the nursery rhyme goes, if you’re a doctor, lawyer, merchant, chief, if you’re not thinking about how to harness the power of the connectivity that happens on Facebook on a daily basis – well, I’m not sure where your head is. But I do know that I might call you not the brightest bulb in the pack. No offense.
The brilliant minds at Online Schools.org created this amazing infographic about Facebook – and here are just a few things that might make you sit up and pay attention:
There are 500,000,000 Million Facebook Users
That’s 1 in every 13 people on Earth!
Half of them are LOGGED into Facebook on any given day. HALF.
48% of 18-34 year olds Check Facebook as soon as they Wake Up.
- 57% of people talk to people more online than they do in real life.
And it’s not all young ‘uns, folks. The 35+ Demographic represents more than 30% of all Facebook users
Convinced you yet?
Dive into this infographic (oh, how I love visuals!). You’ll see. And, whether you personally “like” Facebook or not, right now, it’s clearly the medium du jour. Ignore it from a personal standpoint all you like. Ignore it from a business standpoint at your own risk.
Via: Online Schools.org