Strategies and Tactics How to Sync Marketing and Sales to Achieve Growth Sync Marketing and Sales and achieve new growth. Misalignment costs 10% or more of revenue. Imagine what you could do with that 10%! by Laura Patterson / October 22, 2020
Marketing Tips Engage More Customers with Account Based Marketing and Journey Mapping Explore the interplay between account-based marketing and customer journey mapping and how to use them together to increase customer engagement. by Laura Patterson / April 18, 2019