As we continue to deal with the pandemic, companies have to continue to deliver great customer experience. This starts by utilizing data and tools that eliminate friction and keep customers satisfied and connected to brands. Here are 4 metrics brands should keep their eyes on.
There is a delicate balance between focusing on the current challenges of COVID-19 and the important marketing that companies will need to do to sustain as the pandemic is abated. Let’s explore key considerations for getting back to business.
Where are we at with facial recognition software and where is it going? What are the privacy implications and how should marketers and brands be considering putting the technology to good use?
The best technology companies know that customer education is a key to creating business value. See how they lock-in loyalty through smart training tactics.
Content marketing will remain vital but tactics will evolve for B2B firms in 2018. Here are the six top trends from leading industry influencers and bloggers.