I also understand that when it comes to personal branding and brands use of social media we must show value for the time we spend and we must link it back to business strategy and goals. With that being said I recently had an amazing experience with a brand (@Ford) that was only possible thanks to a 5 year social relationship that I leveraged with a simple Facebook Status update.
If you want to know the whole story please watch the most recent #iSocialTalks YouTube video (below) or listen to the audio SoundCloud (below), as I explain from the front seat of the Navigator how it happened, why I recommend Social Media Examiners event #SMMW15 and more.
Take note that I didn’t ask for anything rather @EricTTung a great social friend read my status and reached out letting me know he might be able to help and connected me with @FordBecky which making a long story short, landed me in the driver seat of a 2015 Lincoln Navigator!
Brian Fanzo is a partner and Chief Digital Strategist at Broadsuite Media Group (BMG). His focus is on helping companies utilize new technology like mobile, analytics, and cloud computing to be more productive. He is also an expert at working with audiences and brands who want to learn more about using social media and content marketing (including rich media content), to more effectively reach, inform, educate, and connect with their audiences and prospect bases. Brian is also an expert on the topic of Millennials. He speaks on this topic and works with organizations helping them understand the Millennial mindset, what motivates them, how to prepare your organization for the future workforce, and a myriad of other topics related to a new generation of leaders.
Brian is passionate about teaching change and he focuses on doing this in his work with brands as both an influencer and advisor, and he’s also a sought-after speaker and multi-media creator. In addition to contributing regularly to MillennialCEO, Brian co-hosts two weekly Twitter chats, #SbizHour and #CloudTalk, as well as co-hosting a a weekly podcast called SMACtalk. You can find Brian on Twitter@isocialfanz, or on LinkedIn or Google+.
