Build Bridges to Link Silos, CMO and Cloud w/ @theBrandBuilder #CloudTalk

Olivier Blanchard (@TheBrandBuilder) Author, Leader and overall great guy joined #CloudTalk this week to talk about the CMO and Cloud and also highlight news from IBM Insight with hosts Daniel Newman and Brian Fanzo. We had a great discussion this week ranging from CMO and the Cloud, to the big news from IBM Insight event, to the importance the CMO and CIO relationship and how to make silos work. Also make sure to tune into the end of the interview and hear what buzzwords Olivier thinks we need to kill off, you might be surprised by his answer!

CloudTalk is sponsored weekly by Avnet and IBM and is every Thursday at 9am PT using the hashtag #CloudTalk on Twitter. During the twitter chat you can watch the guest interviews live on G+ and YouTube as we bring in questions and engage the community throughout the hour.

Full YouTube Video of the Interview can be viewed below as well as the Storify Recap of the Twitter Chat Conversations!

Here are the questions we covered on this weeks chat:

Q1. Why ‘CMO and the Cloud?’ What’s the connection? #CloudTalk
Q2. Do you think Marketing needs to get a little more savvy about IT? #CloudTalk
Q3. Big News from #IBMinsight #IBM partnered w/ #Apple & Twitter? Is this a game changer? #CloudTalk
Q4. What Impact does #BigData have on Small Business implementation of #Cloud #CloudTalk
Q5. So I have this crush on the term #LittleData. For CMO’s and SMB’s what should they really think about when talking #BigData? #CloudTalk
Q6. How can the CMO utilize Social & Customer Data as it becomes more real-time? #CloudTalk
Q7. What does the future look like for the CIO, CMO and CTO? ONe role or many? Why? #CloudTalk
Q8. Which buzzword do we kill off first… #BigData, #Cloud, #SocialMedia ? #CloudTalk

Twitter Recap here which I recommend checking out as there are some great insights from the community and conversations that everyone in technology and marketing could learn from! Thank you Twitter Chat Community!

[View the story “CMO and the Cloud, Olivier Blanchard on #CloudTalk Ep5″ on Storify]

More about this weeks guest Olivier Blanchard:

Olivier Blanchard is a global business consultant specializing in brand strategy, marketing management, social business integration, consumer insights management, and change management. He helps companies and their strategic partners understand how to develop effective digital strategies, properly deploy social business capabilities across their organizations, and align their programs to business goals and objectives. Though based in the US, his geographic range extends beyond North America to Europe, Latin America, the Middle East and Asia. He is the author of the #1 social business desk reference for digital managers and business executives: Social Media ROI: Managing and Measuring Social Media Efforts In Your Organization (Que/Pearson).

For more information about #CloudTalk please visit www.broadsuite.com/CloudTalk and if you’re interested in being a guest please email info@broadsuite.com and we will be happy to send you over our sponsorship kit.

Brian Fanzo

Brian Fanzo is a partner and Chief Digital Strategist at Broadsuite Media Group (BMG). His focus is on helping companies utilize new technology like mobile, analytics, and cloud computing to be more productive. He is also an expert at working with audiences and brands who want to learn more about using social media and content marketing (including rich media content), to more effectively reach, inform, educate, and connect with their audiences and prospect bases. Brian is also an expert on the topic of Millennials. He speaks on this topic and works with organizations helping them understand the Millennial mindset, what motivates them, how to prepare your organization for the future workforce, and a myriad of other topics related to a new generation of leaders.

Brian is passionate about teaching change and he focuses on doing this in his work with brands as both an influencer and advisor, and he’s also a sought-after speaker and multi-media creator. In addition to contributing regularly to MillennialCEO, Brian co-hosts two weekly Twitter chats, #SbizHour and #CloudTalk, as well as co-hosting a a weekly podcast called SMACtalk. You can find Brian on Twitter@isocialfanz, or on LinkedIn or Google+.