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How To Add The New Facebook Subscribe Button To Your Website

By Katy Ryan Schamberger,

December 30, 2011
How to add the Facebook subscribe button to your websiteFacebook recently announced the launch of a new subscribe button that allows Facebook users to subscribe to your website and/or blog, and then receive updates directly in their Facebook News Feed.

We’re excited to see the evolution of this new feature, not only because it adds another dimension to the Facebook experience but is also a handy way to broaden the reach of your site’s content.

The button is now live—and if you’re interested in giving it a try, we thought we’d share installation instructions.

Installing The Facebook Subscribe Button On Your Website

According to the Facebook Developer blog, you can add the subscribe button using XFBML or an iFrame.

The XFBML version, which is also available in an HTML5-compliant version, allows for more versatility, such as dynamic resizing, and the ability to listen for subscribe events so that you know when users click the button in real time.

And as with other Facebook features, the company has done most of the heavy lifting for you. Simply input information into the subscribe button code generator and you’ll receive the code you need to plug into your site and active the button.

If you manage a website or blog that produces regularly updated content (which should apply to all of you, right?), the Facebook subscribe button is a handy way to let Facebook users stay up-to-date with your site while incorporating that content into the existing Facebook experience.

Plus, when someone subscribes to your website using this button, the action is reported in that person’s News Feed, sharing the option to that person’s followers—and giving you a chance to easily and exponentially increase your audience.

What do you think? Good upgrade or annoying? We’ll probably check it out, just to experiment with it, but if you have thoughts, spill.

Image via Facebook

Katy Ryan Schamberger
Katy Ryan Schamberger

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