I Got 99 Problems, Errrr, Social Media Tools
If you work in social media, PR or marketing, likely you already know of and use a bunch of social platforms and tools.
Most of us know the big dogs — platforms like Twitter, Facebook, YouTube, etc., but there are a LOT of other social sites and tools out there that you might not know about. I know, it makes your head hurt just thinking about them – because the ones you do know about and use already take a bunch of time. Here’s the thing – you don’t have to use them all, but knowing about them – well, that sure can’t hurt.
Whether you need answers, monitoring, daily deals, podcasting platforms to explore or international social platforms, this Social Media Map created by the folks at Overdrive Interactive, contains some sites you might want to be aware of – at least today.
We discovered the list when it was featured on Erik Qualman’s blog. If you don’t know Erik, he’s the author of the book, Socialnomics, and a smart guy. If you’re looking for a great resource, for yourself or for your clients, I love his book and recommend it often. And, for the record, that’s an unsolicited testimonial and not an affiliate link – we recommend things we love, only because we love them.
Please know before you dive in that any list is only as complete as those who create it want it to be. And that’s no reflection on Overdrive, just a reality of list-making. And in every case there are just about always tools, platforms, services, etc., that are not included. We can already see a ton of monitoring tools not included, as well as some other holes, but overall, the list is a good one.
For a downloadable, clickable version of this map, get it at OverdriveInteractive.com/social-media-map.
And if you have thoughts on tools, platforms, etc., that weren’t included here, leave them in the comments section and tell us why you like them. We’ll crowdsource a new list and figure out some awesome prize for the person who suggests the best resource that we’ve not yet heard of.
Oh, and Katherine and Katy, I do know who Jay-Z is. Duuuuudes.
Shelly Kramer is a Principal Analyst and Founding Partner at Futurum Research. A serial entrepreneur with a technology centric focus, she has worked alongside some of the world’s largest brands to embrace disruption and spur innovation, understand and address the realities of the connected customer, and help navigate the process of digital transformation. She brings 20 years’ experience as a brand strategist to her work at Futurum, and has deep experience helping global companies with marketing challenges, GTM strategies, messaging develoment, and driving strategy and digital transformation for B2B brands across multiple verticals. Shelly’s coverage areas include Collaboration/CX/SaaS, platforms, ESG, and Cybersecurity, as well as topics and trends related to the Future of Work, the transformation of the workplace and how people and technology are driving that transformation. A transplanted New Yorker, she has learned to love life in the Midwest, and has firsthand experience that some of the most innovative minds and most successful companies in the world also happen to live in “flyover country.”
